Internet Marketing For Small / Medium-Sized Business
A Steady Stream of High Quality Leads from Your Website
We get your website to the top of Google organic search results, and manage your pay-per-click advertising for maximum ROI. Get these benefits:
- Easily increase your business.
- Drop the boom and bust from your business.
- Get a steady stream of qualified leads every month.
- Know the exact return your internet marketing is bringing you.
The best way to get large numbers of prospects to your website is to get to the top Google. Both organic rankings and pay-per-click advertising have pros and cons all their own. Organic rankings bring more leads and they’re higher quality. Pay-Per-Click ads can be more targeted and bring results almost immediately. The most cost effective way is to do both.
The Secret Is To Specialize
The best way to get top Google organic rankings is to Specialize. We’re good at helping clients choose the Specialization that will make them the most money. We use Google’s numbers on how many people are searching for the different keyword phrases, to find the Specialization that will bring the most buyers to your website.
We Wrote The Book On It
Although the book is written for real estate agents, the principles on getting top Google rankings and bringing in new clients are the same for any website. Find out more about the book by visiting this page of our website.
Amazing But True
- Load Time –Google has recently made the load time of your website a ranking factor. If your website is not fast it won’t get top rankings.
- Responsive Mobile website – Google gives higher rankings if you have a good mobile website. More importantly, over 50% of searches are made from mobile devices like smart phones and tablets. You need a good mobile website for those people or they’ll leave instantly.
Our staff has worked in all kinds of Marketing and Advertising since 1971 in every type of industry for clients large and small, including the Hudson’s Bay Company, Army & Navy Department Stores, and Tourism BC. We look at your strengths, learn about your customers, and accomplish your goals. We’ve been specializing in high rankings on Google and building websites that sell since 1999. Contact us to discuss your website.
Ken, You were both informative and inspiring to our team today. You have clearly mastered your chosen terrain of marketing in a very thorough and thoughtful way.
– Arden Henley, Principal, Canadian Programs, City University of Seattle
Ken, you were terrific with shaping our marketing messages and our web content. I was impressed with the attention to detail, the collaboration, and the final output. You took the time to understand my business and it was reflected in the product.
Christine Ruptash, Vice-President, VyralFactory.com
I found Standard Marketing on Google. Mr. Lapp quickly saw right to the heart of my issue. I received realistic input on what things to do, and in the right priority.
Ken is very knowledgeable and organized. He saved me a lot of time and expense with his consultation. He is a genuine professional who prompts his clients to take action in the right direction. I would recommend him to anyone wanting to move forward on their project.
– David Victor Graham, West Coast Artist